If by some chance you've been following this site since the very beginning, you know that four years ago I devoted an obscene amount of copy to the 2006 World Cup. That's because if I loved soccer any more I'd probably qualify as a full-fledged hooligan.
Well, tomorrow the obsession begins again.
And here's something to get you in the mood -- a reminder of how and why football rules globally and why, occasionally, commercials really can reach the level of art.
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