"The main event of course is the money shot that all these cameras around me are waiting for, when William, Kate and the baby make that appearance."
-- NBC's Jim Maceda reporting live outside the hospital where the royal baby was born
Money shot, eh? You know, it's never a good idea to say out loud on the air what the media people are calling something behind the scenes. If you were to take that to its logical conclusion, you'd eventually be saying something like, "Let's roll the package with the money shot in it on those people none of us could give less of a shit about."
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